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Inside Elementary Analytics?

Get to know who’s behind Elementary Analytics and what drive us.

The why behind Elementary Analytics

I get asked quite a lot how I started and why continue to build and develop Elementary Analytics.

It’s a good question. There are so many product and services that can offer an analytics solution.

None of the services that I looked at felt right and wondered what I could come up with.

In my spare time two friends and I had were trying to get a start-up that we had founded off the ground. We had built up a fairly large social media following, had a website and two mobile apps that we were trying to promote. Along side the start-up I had numerous other websites. My personal blog. A portfolio website I used to promote my freelance business. Finally two other sites for another side hustle idea I had (which also has social media accounts to promote the software product).

As you can imagine it was a pretty overwhelming time. I was getting frustrated logging in and out of different accounts to review traffic or social media insights data.

That was only the first problem. Trying to export and pull this information together was time consuming. All I wanted to know was how this weeks social media activity had impacted website traffic and app installs.

Why was this so hard to pull together.

Instead of looking for a solution, I decided to see if I could create something that would suit my needs.

I didn’t want to create a service that was jammed packed with features, or that you could integrate with a hundred different products.

I wanted something that could present all this data to me in one place, in a simple format to help me review our efforts. Enabling myself and my business partners to make better decisions.

That’s why I started Elementary Analytics.

Elementary Analytics is a simple service for growing small businesses that helps your team collate information quickly. We built it with a minimal feature set that anyone can use, and we left out everything else.

No clutter. No complexity. No extra features to confuse and overwhelm you.

Whether you’re ready to move on from another service provider, or you’re fed up with the manual processes you use to review the information you need. I hope you’ll give Elementary Analytics a try.

Give it a go and email me at to let me know what you think

Thanks for reading this far.

Phil. Founder, Elementary Analytics